Santander Bank Polska wins the Golden Bank ranking
Santander Bank Polska has for the second time topped the „Golden Bank – Best Multichannel Service Quality” category in the „Golden Banker 2022” ranking organised by Bankier.pl and „Puls Biznesu” with the support of Minds&Roses and Obserwatorium.biz. This is the 5th time the bank has made the podium for best multichannel service quality.
The bank has consistently ranked in the top three of the Golden Banker ranking in the main category – a total of five times since 2018. The „Golden Bank – Best Multichannel Service Quality” title has been awarded to the bank for the second time.
The main Golden Bank award is a great accolade for us. Today, excellent customer service is not just about good products and service. It is crucial to actively listen to customers in order to understand and realistically respond to their needs. Our approach has delivered a win that confirms we are on the right path to the hearts of our customers. I would like to thank the bank's employees who worked every day for this award. We are on the podium for the fifth time now, because we are well aware that quality requires consistency and setting the bar even higher each time
This year, the auditors assessed the approach to customers, the identification of needs, the presentation of the offer and the broadly defined quality of service – all in relation to new and existing customers. The user experience of e-banking and service accessibility were also analysed. The survey covered around 750 bank branches and 560 telephone and mail contacts each, as well as over 300 tasks in electronic banking.
Santander Bank Polska was also awarded the 2nd place in the „Golden Banker 2022” ranking organised by Bankier.pl and Puls Biznesu in the Personal Account category for the Account As I Want It and for the mortgage loan. The bank also won 3rd place in the Payment Card – Best Design and Credit Card category.
The „Golden Banker” ranking has for many years provided a reliable assessment of the quality of service to bank customers, focusing on the best market practices and products that meet customer needs. The service quality survey for Puls Biznesu and Bankier.pl was carried out by the Minds&Roses agency and Obserwatorium.biz.