Santander Bank named Best Bank for Business
Santander Bank Polska has won the “Business Friendly Bank” ranking for the fourth consecutive time. The bank came first in the new ranking of “Banks for Affluent Customers”.
High quality customer service creates customer loyalty and satisfaction. We work every day to support our customers in their development and provide them with the solutions they need. SMEs are drivers of the Polish economy - they fuel innovation, create jobs and contribute to the development of local communities. We provide excellent products and services for them and this has been recognised in the ranking for the fourth time. We are proud of our debut in the new category of the Best Bank for Affluent Customers. This confirms that our work is consistently rated highly by our customers.
In the best Business Friendly Bank ranking by Forbes auditors assessed the quality of services for small and medium-sized companies. At Santander Bank Polska, the researchers rated highly the professionalism and skills of the bank advisors and the comfort they provide during meetings. The bank came first in three of the four categories that make up the ranking: quality of service, customer acquisition and remote contact channels.
The best “Banks for Affluent Customers” category researched the presentation of needs and offerings on the helpline, as well as the identification of needs, tailoring of the proposal and the range of products offered at the branch during the meeting. Santander Bank Polska was rated highest in the affluent customer category and was named “Best Bank for Affluent Customers.
Santander Bank Polska also provides high quality services to retail customers and was ranked second in the Newsweek’s “Friendly Bank” ranking in the “Bank for Mr Kowalski” category. The auditors evaluated, among other things, the skills, commitment of the advisers, their ability to understand the needs of customers and the presentation of the bank’s offering.
The Forbes ranking assesses bank services and service quality for businesses. This is the very first year when affluent customers were also surveyed. Quality of service in all of the banks was reviewed in the course of 12 audits. The auditors appreciated the performance of the helpline consultants, the level of customer care in branches and, above all, the professionalism and skills of the advisers.
The Newsweek ranking assesses bank services and service quality for retail customers. Both studies are based on the mystery shopper method in cooperation with the research agency Minds & Roses.