In some regions of the world, the population group aged 15-24 entering the labour market is growing dynamically, which represents a great opportunity to accelerate the economic growth of these countries.
The authors of projects submitted in this category should be able to answer questions such as:
- How can the solution offered optimise and simplify the customer experience, increasing reliability to attract and retain younger customers?
- How can the solution offered optimise the product offering and broaden financing options so that younger customers can use them more effectively and the solutions help them to access education and develop further?